Sales and Marketing Managers and Senior Administrators

Marketing professionals focus on promoting products or services, understanding consumer behavior, and creating strategies to reach target markets. They play a crucial role in building brand awareness and driving sales.

Areas of Work:

  • Advertising Agencies: Creating and implementing advertising campaigns.
  • Product Management: Developing and managing product strategies.
  • Market Research Firms: Analyzing market trends and consumer behavior.
  • Digital Marketing: Utilizing online platforms for marketing.

Academic Requirements:

  1. ACSEE Level:
    • Obtain a minimum of two principal-level passes in Commerce and Book-keeping
    • Meet the university’s specified total points requirement.
  2. Bachelor of Marketing (BMkt):
    • Apply for admission to a recognized university offering the BMkt program.
    • Successfully complete the BMkt program, covering marketing principles, consumer behavior, and market research.
  3. Internship and Professional Qualification:
    • Gain practical experience through internships or entry-level positions.
    • Pursue professional certifications in marketing.
    • Join relevant professional organizations.